Marketing, network effects and innovation for Growth
Growth Marketer & Platform Strategist
In a connected world the lines between marketing tactics and business models are blurring. Doing what the competition does with better execution will always lead to success, until someone does something different creating more value.
The focus of my career has always been to be the needle that moves up a company's performance.
My skills around customer acquisition, analytics, operations and behavioural psychology deliver quick wins. On top of this my expertise in product management, platform strategy and innovation strategy, (post-graduate diploma Oxford Said Business School), helps deliver long term growth.
Quick wins and long term growth don't have to be misaligned.
I have built and scaled high performing teams and worked with a number of market leaders and high growth scale-ups, delivering an uplift of 30% to 300% in top line performance.
By joining bottom up operational skills with top-down strategic thinking and by having worked at different company stages I can de-risk strategy, deliver excellence in implementation and contribute towards short term and long term success.